My Business Guide

Copyright 2005 Christine Oakley

Business Home Internet Just Mention the words "MLM", multi level marketing, network marketing and watch the sparks fly. Reactions range from distrust to anger. You hear words like 'scam" and "fraud" a lot. On the other end of the spectrum are those fiercely loyal to Network Marketing.

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Business Mlm Opportunity Why such strongly opposing views?

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Based Business Home Income The Pro MLM voices come mainly from within the industry - while the Anti Multi Level Marketing camp is largely on the outside.

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Based Business Home Internet But that doesn't paint the whole picture.

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Business Homebased Opportunity Many of those who are adamantly opposed to network marketing were once in the business themselves...and more importantly - failed miserably. It's also true that many of those with the strongest anti-mlm convictions base their opinions on hearsay.

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Based Business Home Mlm We've all heard the "My cousin ( friend, brother, uncle ) Bob got sucked into one of those things - he lost a pile of money!" Or "Yeah - MLM is a scam - don't waste your time!"

Business New Opportunity So then what is the Truth about MLM?

Business Home Online MLM is simply a method of distributing products to the end user that allows a company to maximize revenues in order to pay commissions out to their sales force. These commissions are paid to individual distributors.

Best Business Home Opportunity Companies minimize costs and maximize profits using this model. Which explains the potential for the huge commission checks you hear about.

Business Investment But in order for an individual distributor to make money they must spend the bulk of their time recruiting people into their opportunity. In other words - product sales are not the main focus. Recruiting new distributors who will likewise consume the products is the name of the game - and where the big money's made.

Business Home Making Money It is this factor that creates the bulk of the negative perceptions about the MLM industry.

Based Business Free Home But does it have to be that way! What's the real problem?

Business Internet Online Quite simply - it's this...

Best Business Opportunity A new distributor is told to make a list of his or her "warm market". In layman's terms that means every person within their sphere of influence - from the garbage guy to Great Aunt Lucy.

Business Computer Home They're told not to let anyone who comes within 3 feet of them get away without hearing their pitch. Suddenly the new distributor realizes that even close friends and family are avoiding them like the plague. So they try running ads about their "great new opportunity"...

Business Idea Opportunity We've all seen those!

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Business Federal Opportunity They pay good money to place those ads. Their upline assured them it would work - only it doesn't!

Based Business Home Legitimate Most of those distributors aren't intentionally trying to "suck someone in". They're simply following instructions from their upline distributor in order to grow their business. And, if you're thinking - "Oh then it's that upline guy who's the jerk! You'd be wrong...

Business Home Mlm Opportunity You see many of those upline distributors have little or no experience in network marketing themselves...so guess what they're doing? You got it! Those poor guys and gals are doing whatever their upline told them...and on it goes.

Business Home Idea Internet MLM offers an income generating model that's supposed to allow the average person to reach up and grab their piece of the pie. And - it's precisely because a person wants it so badly and is so emotionally involved in the outcome that they get so upset when it doesn't happen.

Based Business From Home For most of the honest, hard-working people who swallow their doubts and fears and scrape together the cash to give MLM a shot - the results are dismal.

Business Make Money Online They jump in with both feet and flog their opportunity to anyone thats breathing.

Base Business Home Opportunity Net result? Most new distributors quit in short order because no-one bothered to mention little details like effective advertising and marketing and so they run out of money almost as fast as they run out of people to talk to.

Business Magazine Opportunity It's a known fact that 95% of all active network marketers make little or no money. The industry attrition rate is appalling which is why MLM'rs are bashing their brains out trying to find people to pitch their opportunity to.

Business Make Money So - does that make Multi Level Marketing a scam?

Business Opportunity Weblog I'll leave that to you to decide...

Base Business Home Online The real question to my mind is - how do professional network marketers make the big dollars?

Business Home Income And the answer is that they target people who are already successful - either within the MLM Industry or in some other field.

Business Opportunity Unique Most network marketers fail because they recruit people who know absolutely nothing about MLM - and even less about running a business!

Business Home Job Opportunity If you've been struggling to make a go of MLM - you might want to read that again - it's the missing piece of the puzzle.

Business From Home Mlm So - is MLM a viable business option?

Ameriplan Business Opportunity In my view - yes but on the proviso that you understand how the game is played and know how to market effectively.

Business Internet Marketing Isn't that true of any business?

Business Home Legitimate There's a lot of money to be made in MLM if you're willing to work at it and your message and your target market are well matched.

Business Home Make Money If you don't know what that means then you need to study marketing.

Affiliate Business Opportunity Bottom line - if you're considering network marketing as a career or you're already involved in the industry and not seeing the success you'd like - don't rely on your upline to either know or be willing to teach you the Truth On MLM.

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Business Opportunity Unlimited Chris Oakley specializes in helping Network Marketers and other Business Owners Succeed. Frustrated? Get Your Free 10 Day Magnetic Sponsoring Boot Camp Email Course at http://www.mlmprosonly.com/mlmcoach.html

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